The cost of acquiring a customer can be 30X that of retaining one.

Do you understand your customers?

Understanding the voice of the customer isn’t just about getting feedback from external customers. Many areas in an organization can benefit by giving their internal customers a voice, and not just on a scale of 1 to 5. Enable them to provide qualitative actionable feedback to make things better. Do you understand the voice of your customer?

THE SOLUTION IN 6 DAYS

Discover

in 3 Days

Customers have a unique set of critical success factors that ultimately determine how long they stay your customer. POPin lets you uncover the group’s consensus if you start by asking this question...

What’s new that you’re hearing from the field that might be a risk or would need to be escalated?

Share
Accountability

in 3 Days

You will uncover a number of key issues that will rise from the Discover phase. Deep dive on these issues then show dashboards to appropriate departments (product dev/ engineering) to stay ahead of issues. Run another POPin question or questions with the following question...

We understand that X is going to be a potential customer issue. If you were in charge and knowing there will be constraints, how would you address it?

Engage

Relay to client facing teams what action will be taken based on their feedback. By giving them a voice, you’re not just solving real company problems, you’re creating a culture of engagement and letting them know they really matter and in the process improve how these teams work together, and drive more value for the company.

SEE IT IN ACTION

Resources

Case Study

IQ Navigator

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